Organic Social Media Lead
Salary: Competitive Plus Benefits
Location: London Store Support Centre and Home, London, EC1M 6HA
Contract type: Permanent
Business area: Marketing
Closing date: 09 December 2025
Requisition ID: 400041451
We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. We’re one of the biggest supermarkets in the UK with one of the largest websites. So marketing here really happens at scale. We move a lot faster than you’d think too, across Brand Planning, Brand Comms and Creative, Digital Marketing, CRM and Loyalty, Nectar 360, Insights, and Corporate Responsibility and Sustainability. More people shopping with us each week means more interactions. And thanks to data insight, we understand customers in a way that almost nobody else does. We work alongside incredible brand partners and the best agencies around. So if you have a passion to learn, grow and experience new teams, come and explore it all with us.
Organic Social Media Lead
London location, hybrid model.
*Role to commence as of March 2nd 2026*
Why join us
Joining our team at Sainsbury's as the Organic Social Media Lead means being at the forefront of shaping the social media presence for both Sainsbury's and Nectar, with a focus on innovation and impact. You will have the opportunity to drive strategy, content creation, and social commerce presence across various platforms, working with a team of creative professionals and leveraging cutting-edge tools and technologies. With a strong emphasis on customer-centricity, commercial acumen, and continuous innovation, this role offers a dynamic and fast-paced environment where you can lead and influence social media initiatives that directly impact our brand's success and customer engagement.
What you'll do
As the Organic Social Media Lead at Sainsbury's and Nectar, you will be responsible for managing the organic social media presence across all platforms, driving the strategy, content, and overall social agenda to create an innovative and impactful social media presence with platform-first creative. Working closely with the Digital Marketing Manager, you will set and review the social media strategy annually, manage relationships with creative agencies and platform partners, develop and implement creative campaigns, oversee social commerce strategy, select social media management tools, track and report on social activity, ensure social governance compliance, collaborate with the media agency on test and learn plans, manage budgets, and lead social campaigns from ideation to execution. Additionally, you will leverage your experience in leading social channels, line management, team development, stakeholder management, and creative agency management to drive successful outcomes in the fast-paced digital landscape, demonstrating a passion for social media, customer-centric approach, and strong commercial acumen.
Who you are
As the Organic Social Media Lead for Sainsbury's and Nectar, you are a seasoned professional with a deep passion for social media, content creation and a strong track record of leading successful social channels within large organisations. With your expertise in developing high-performing teams, managing creative agencies, and driving innovative social strategies, you play a pivotal role in shaping the social media presence and driving impactful campaigns across various platforms. Your customer-centric approach, commercial acumen, and ability to make strategic decisions under pressure demonstrate your ability to thrive in a fast-paced environment and deliver exceptional results in the ever-evolving digital landscape.
Essential criteria
- Experience leading a social channel in a large organisation.
- Experience managing creative agencies.
- Knowledge of social media tools and platforms (e.g. Sprout).
- Experience within the food/or retail sector.
- Experience planning and delivering content across social channels.
- Demonstrable experience of creating organic social creative for brands you have worked on
#LI-SM1
We are committed to being a truly inclusive retailer so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new — whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them: Starting off with colleague discount, you'll be able to save 10% on your shopping online and instore at Sainsbury's, Argos, TU and Habitat, and we regularly increase the discount to 15% at points during the year. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 10% of salary, depending on how we perform. Your wellbeing is important to us too. You'll receive an annual holiday allowance and you can buy up to an additional week's holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, salary advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme. Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave. Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).
