Influencer Associate
Salary: Competitive Plus Benefits
Location: London Store Support Centre and Home, London, EC1M 6HA
Contract type: Permanent
Business area: Marketing
Closing date: 09 December 2025
Requisition ID: 400041478
We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. We’re one of the biggest supermarkets in the UK with one of the largest websites. So marketing here really happens at scale. We move a lot faster than you’d think too, across Brand Planning, Brand Comms and Creative, Digital Marketing, CRM and Loyalty, Nectar 360, Insights, and Corporate Responsibility and Sustainability. More people shopping with us each week means more interactions. And thanks to data insight, we understand customers in a way that almost nobody else does. We work alongside incredible brand partners and the best agencies around. So if you have a passion to learn, grow and experience new teams, come and explore it all with us.
Influencer Associate
London location, hybrid model.
*Role to commence as of March 2nd 2026*
Why join us
Joining Sainsbury's Digital Marketing team as an Influencer Associate means being part of a vibrant and innovative environment where you will have the opportunity to work with creators and influencers to shape the Tu Clothing influencer programme. With a focus on social media strategy, trendsetting content creation, and influencer outreach, you will play a key role in driving brand engagement and community management. This role offers a dynamic setting for individuals who are passionate about social media, fashion, and retail, providing the chance to contribute to impactful campaigns and collaborate with diverse teams, agencies, and platforms.
What you'll do
As an Influencer Associate at Sainsbury's in the Digital Marketing division, you will play a key role in supporting the Influencer Lead to manage the Tu Clothing influencer programme. Your responsibilities will include collaborating with creators and influencers to publish content across social channels in alignment with the brand strategy, owning the influencer calendar to coordinate content utilisation for paid media, and providing community management on influencer content while ensuring compliance with brand guidelines. Additionally, you will attend events, track and measure influencer activity, and engage in competitor analysis and reporting to optimise the effectiveness of the influencer programme. Your deep understanding of social media, experience in working with digital media agencies, and passion for staying current with social media trends will be essential as you navigate this dynamic and creative role.
Who you are
As an Influencer Associate for Sainsbury's Tu Clothing, you are a dynamic and creative individual with a deep understanding of social media and a passion for engaging with influencers and creators to drive brand visibility and customer engagement. With excellent project management skills and experience in working with digital media agencies, you are adept at managing multiple priorities in a fast-paced environment and ensuring that influencer content aligns with brand guidelines and strategy. Your enthusiasm for social media trends, strong organisational skills, and ability to make informed decisions regarding influencer partnerships and content approval make you a valuable asset to the Digital Marketing team in enhancing Tu Clothing's influencer programme.
Essential criteria
- Experience working with digital media, creative or influencer agencies.
- Experience of social media tools and platforms (e.g. Sprout).
- Experience in paid-social.
- Experience of fashion.
#LI-SM1
We are committed to being a truly inclusive retailer so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new — whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them: Starting off with colleague discount, you'll be able to save 10% on your shopping online and instore at Sainsbury's, Argos, TU and Habitat, and we regularly increase the discount to 15% at points during the year. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 5% of salary, depending on how we perform. Your wellbeing is important to us too. You'll receive an annual holiday allowance and you can buy up to an additional week's holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, salary advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme. Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave. Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).
