<p><strong>12 month fixed term contract (parental leave cover) | Hybrid – Home / London Store Support Centre</strong></p> <p>&nbsp;</p> <p><strong><u>In a Nutshell</u></strong></p> <p>As Head of Digital Central Trading, you’ll lead the end‑to‑end Digital Trade Plan for Food, ensuring we deliver brilliant customer experiences and commercial outcomes across key trading moments. You’ll step back from category‑specific detail to shape a cohesive, customer‑led digital plan, leading Digital Events, high‑traffic content strategy, and our Implementation function to ensure timely, accurate change across the site and app. This role is pivotal in uniting planning, digital trading, marketing, and analytics to deliver exceptional results.</p> <p><strong><u>&nbsp;</u></strong></p> <p><strong><u>What You Are Accountable For</u></strong></p> <ul> <li>Defining and leading the Food Digital Trade Plan, ensuring clear visibility of key activities across quarterly planning cycles.</li> <li>Partnering with Brand Planning & Proposition to align digital activity with wider business ambitions and channel‑specific moments.</li> <li>Creating a consistent, shared approach to Category Planning with Digital Trading peers.</li> <li>Orchestrating pan‑category digital events (e.g., Easter, Christmas, Halloween) across planning, execution, design, and in‑event optimisation.</li> <li>Ensuring high‑traffic content (e.g., Homepage) delivers improved customer engagement, experience and commercial performance.</li> <li>Working with SEO, Digital Marketing and CRM teams to deliver a clear, effective traffic acquisition and retention strategy.</li> <li>Overseeing the Implementation function to ensure all site/app content changes are delivered accurately, efficiently, and on time.</li> <li>Leading Digital Trading performance for Food to Order (Occasions), ensuring commercial targets are achieved.</li> </ul> <p>&nbsp;</p> <p><strong><u>What You Need to Know and Show</u></strong></p> <p><strong>Essential Skills & Experience</strong></p> <ul> <li><strong>Highly competent in web analytics, with strong experience using data to build plans and optimise performance (Adobe Analytics experience desirable).</strong></li> <li><strong>Previous senior‑level experience in a Trading/Commerce function within a large retail business, with deep understanding of digital performance levers.</strong></li> </ul> <p><strong>Broader Skills & Behaviours</strong></p> <ul> <li>Experience managing homepage and high‑traffic digital content strategies.</li> <li>Strong analytical and insight‑driven mindset, able to interpret and present performance data clearly and actionably.</li> <li>Proven ability to coach, develop and inspire large teams, enabling confident decision‑making and high performance.</li> <li>Skilled at influencing stakeholders and navigating conflicting priorities across multiple business functions.</li> <li>Ability to anticipate, diagnose and resolve complex problems, removing blockers across divisions to secure the right digital outcomes.</li> <li>Excellent storytelling and communication skills, both written and verbal, able to translate strategy into clear direction.</li> <li>Demonstrates leadership behaviours: customer‑obsessed, performance‑driven, collaborative across boundaries, and committed to building fearless, high‑performing teams.</li> </ul>