Job Description
We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. Everything our Nectar team does is powered and fuelled by data — and by great relationships with some of the UK’s favourite brands. The Nectar 360 team focuses on developing loyalty programmes, turning amazing data into something that makes a difference, traditional media and digital. It’s like an agency-within-a-retailer, and retail media is crucial. The culture might not be what you expect either, because there’s no set-up quite like this one. The team is a real priority because it’s connected to everything the business does and drives profitability. It’s where you can take risks, learn from them and be recognised.
Nectar 360 - Digital Data Strategist
Why join us
Joining Nectar360 means being part of a dynamic and innovative loyalty, insights, and media services agency, where you will have the opportunity to work with some of the UK's biggest brands and build impactful relationships with customers. As the owner and operator of Nectar, the largest loyalty programme in the UK, we harness rich transactional and lifestyle data to understand and influence millions of customers. Working in one of the fastest growing areas of our business, you will contribute to driving significant profit growth through our data-driven digital media offerings, both onsite and offsite. With a focus on digital channel expertise, data-driven marketing, and understanding customer behavior, you will play a vital role in delivering our ambitious growth plans while collaborating with talented colleagues and building strong relationships across industries.
What you'll do
As part of the commercial team at Nectar360, you will be responsible for driving significant profit growth from our data-driven digital media offerings, both onsite and offsite. You will communicate our vision and the unique benefits of our services to clients, while owning the planning of data-led brand campaigns and strategies across various digital channels. Building strong and collaborative relationships with peers across Nectar360 and the wider Sainsbury's team, you will contribute to the development of a positive digital planning culture. This role will require close collaboration with colleagues in e-commerce, analytics, and product & tech to ensure successful build and delivery of our digital platforms. Additionally, you will align your strategies with Sainsbury's corporate objectives, support retail events, and become proficient in audience planning and delivery tools. Through collaboration with the analytics team, you will derive meaningful insights from post-campaign measurement and support the growth of our digital media revenues. Overall, your expertise in data-led planning and digital channels will contribute to our ambitious growth plans and help drive Nectar360's digital aspirations forward.
Who you are
You are a highly skilled and experienced professional who thrives in the loyalty, data, and marketing services industry. With a deep understanding of customer behaviour, data-driven marketing, e-commerce, and digital advertising, you have the unique ability to unlock customer understanding and create impactful brand campaigns and strategies. With your strategic thinking, commercial drive, and expertise in building relationships with both internal and external stakeholders, you play a vital role in delivering Nectar360's digital aspirations and ambitious growth plans. Your proficiency in audience planning and delivery tools, analytics, and post-campaign measurement allows you to derive meaningful insights and drive continuous improvement. With a passion for digital innovation and collaboration, you contribute to the development of a culture of excellence within the digital planning team and support the overall profitability and success of Nectar360's data-driven digital media offering.
What you need to do
- Communicate Nectar360’s vision and be fully conversant in the benefits and USPs of all Nectar360 services across insights and communications
- Own the planning of data-led brand campaigns and strategies, predominantly across digital channels both on-site and off-site, but with the flexibility to also plan omnichannel across all Sainsbury’s media.
- Plan strategies in alignment with Sainsbury’s corporate, marketing and category objectives and support retail events within Sainsbury’s.
- Become proficient in use of audience planning and delivery tools.
- Work close with analytics to derive meaningful learnings and insights from post-campaign measurement and deliver these to clients/suppliers.
- Support the digital team in growing our Digital media revenues to £200m within the 5-year plan.
- Work collaboratively with peers across Nectar360 and the wider Sainsbury’s teams (and supporting agencies), to positively develop the culture of the digital planning team
- Build effective relationships with colleagues in e-commerce, Analytics, Product & Tech to ensure the successful on-going build and delivery of our digital platforms
What you need to know and show
- Strong data-led planning skills, including use of data to find insights and build narratives and knowledge of how segmentation and profiling techniques can be used.
- Detailed knowledge of data planning and strategy creation, including creating and selling exceptional data-led strategies for clients/agencies, that resonate with customers, drive trade, and meet broader corporate objectives
- Unique authority, deep knowledge, and extensive experience of the Digital and Data industry, including technical experience working with e-Commerce platforms, Google, Facebook and ATL media agencies
- Excellent knowledge of the programmatic media landscape.
- Advanced use of PowerPoint and Excel with excellent written, verbal, and numerical communication skills.
- Experience in either working to a budget, or in supporting client-facing teams to achieve commercial goals.
- Experience in leading projects and project-management skills whilst engaging wider business functions in addition to agency teams, FMCG clients and third-party suppliers
- Expertise in presenting complex ideas and success stories to clients and the wider Nectar, Sainsbury’s and Argos trading, marketing, and category teams to persuade and showcase success and best practice.
- Energetic, self-motivated, and driven with a proactive mindset.
#LI-SA1
We are committed to being a truly inclusive retailer, so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new - whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them:
Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks. This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related target bonus of up to 10% of salary (which may vary for Nectar360), depending on how we perform.
Your wellbeing is important to us too. You'll receive an annual holiday allowance and you can buy additional holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme.
Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.
Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).